Kitround’s Circular Playbook: Reselling Sports Gear to Fuel Grassroots Change
In the UK, co-founder Wendy Carter launched Kitround, a resale platform tackling the surplus of lightly-used sports gear by partnering with gyms and clubs. Community members drop off items like football boots and gym wear—12,000 pieces collected from David Lloyd Leisure in just six weeks—then Kitround lists them for sale, with proceeds helping fund youth…